Business cards are meant to add value to your professional status. It pays to have your business cards everywhere you go. It’s a handy marketing tool that offers a glimpse of what you can do for other people.
Now, how do you make your business cards stand out and future reference worthy for those who received them?
Here’s some fresh new take on what is trending and current for business cards.
Material Speaks
The look and feel of business cards play a substantial role in the perception of the owner of the same. Those who are handed with a cheap looking business card are more likely to throw away the card or even bother to look at the information on the face of the card.
A more sophisticated looking card, on the other hand, will likely be kept. Make your business cards stand out. Give them the wow-effect. Printing techniques like silk lamination provide business cards with a more professional and legitimate feel.
Going after a glossy or matte-finish will make your business card stand out, not to mention these good effects also provide additional resistance to normal wear and tear, thereby giving your business cards longer life.
For a more striking appearance, you can have specialty paper used to print your cards. A business card that exudes elegance and professionalism gets prioritised when recipients start to connect.
Here are 12 signs you need to update your Business Cards.
Get Personal with Sleeved Cards
For a more executive feel and personal touch, get sleeved cards, that doubles up as a personal invitation to connect. Create a visual appeal by going the extra mile in having your cards professional and friendly in greeting whoever receives your card.
Minimalist Design
Go for a minimalistic look approach if you find colourful cards distracting. Minimalist design offers on-point information and simplicity. Go for a pure black and white card if you feel like overselling with silk-laminated business cards.
3D Lenticular Cards
Get ultra-modern and refresh that old card of yours with 3D Lenticular Design. Impress your next crowd with an illusion. These attention-grabbing cards are small pieces of amusement. Imagine your recipients looking at various images as you hand over your card.
Die-Cut Cards
Create your business cards according to the type or nature of your business. Die cut cards allow you the option of making your cards stand out because it comes in various forms.
Say, a pet shop owner can have his/her business card in a paw-shaped card. There is so much that you can do with die-cut cards. This business card innovation will make it easy for others to remember your business.
Large Photo Emphasis
For the creative minds, we’ve seen this even in website portfolios; the most artist would opt to have large photo emphasis on their business cards. These are graphic artists, fashion designers and the like. They would go bold with their headshot as the focal point and detail of their expertise at the back — both emphasising creativity, boldness and simplicity. If your logo is striking and catchy, it would be ideal to use the same as the focal point. Having the centre of the card for placement makes it memorable and effective.
Folded Cards
If you have the budget and you want that exclusive professional feel, you may want to consider folded cards. Provide more info and add that eccentric touch to your business cards.
The folded card has become the standard for the upper executives for the simple reason that it provides that premium feeling.
Custom Illustrations
Custom illustrations operate more like the die-cut cards, but with the mini-exhibit feel into it. Custom illustrations work best in the digital age because it attracts the recipients in a way that the business cards are personalised on a level of quirkiness and pride. Custom illustration cards take passion to a whole new level. Imagine handing your life work in a cup.
The advent of technological advancements in printing has widened the options in creating your business cards. You can go by industry-specific or personal touch. There is no limit to creativity that you can implement on your next business card. Print Us Professional undertake the arduous process of concept and design to give life to your new handy marketing tool.
Call us today at 1800 706 245; we’d love to make your next business cards the best one you’ve ever had.